Why Any Old Olive Oil Won’t Do with the Olive Oil Hunter, T.J. Robinson, Part 1

We’ve talked often about the importance of high-quality extra virgin olive oil as part of a heart-healthy diet. T.J. Robinson, Olive Oil Hunter® and founder of the Fresh-Pressed Olive Oil Club joins us with important tips on shopping for, cooking with, and storing olive oil. What’s the difference in Artisan Produced EVOO vs Mass Produced Olive Oil? How does olive fruit ripeness at harvest time play a role in olive oil quality and prices? He details the nine big mistakes many people make when it comes to buying, storing, and consuming olive oil. Click HERE for part 2.